Amazon Black Friday Home Sale: Design-Forward Buys Your Friends Will Never Guess Are From The Retail Giant

Yes, people, there are some fabulous home buys at Amazon. I won't tell if you don't

a selection of home product cut outs from amazon
(Image credit: Amazon)

You might have the Amazon Black Friday sale as your go-to for basics, from home electronics to cleaning equipment to hidden storage buys. But, if you know where to look, there's a pretty well-disguised, design-forward collection of homewares, too.

And, at Livingetc, we make it our business to know where to look for not just the best-looking but also the best-priced Amazon homeware deals. Black Friday is just days away, and Amazon's Black Friday pageis finally live.

So, where to start? How about with this page? I've created it so you can find the best home deals on any given day, uncover the most stylish home brands on Amazon, and what to consider before you buy. With all this information, you can shop an Amazon sale like a pro — just tell your friends your chic new homeware is "from some independent you found in Greenwich Village". They'll never know.

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Our Favorite Brands & Designer Storefronts on Amazon

When to Find the Best Home Deals On Amazon

There are always Amazon homeware deals — but its major discount periods are based around Black Friday, with the sale having started on November 21st in 2024 (though deals began to drop from November 12th) and Amazon Prime Day, which will fall in July in 2025 if past years are anything to go by, though also look out for a March event which Amazon has held in the past couple of years. You'll also find sales events in January and around other holidays like Labor Day and Memorial Day. Ultimately, you never have to wait long for a sale on Amazon!

Are Amazon Black Friday Home Deals Any Good?

"The period in the runup to Black Friday (November 29th in 2024) through Cyber Monday (December 2nd in 2024) and usually for a few days to a week beyond is undoubtedly the best time to pick up the best deals at Amazon, especially on home tech, kitchen appliances and homewares," says Lindsey Davis, Livingetc's Content Director for Ecommerce.

"Amazon's Black Friday page is now live, with the sale fully underway since November 21st.

"In future, it's always worth considering shopping early, or at least putting items in your basket early. In past years, we have seen early Amazon Black Friday deals in late October, so it's always worth doing this. I would also advise that if you see something you love, add it to your basket now, and check back regularly to see if the price has dropped as the sale continues. That will save you trying to find the product you swore you would buy, but subsequently can't find!"

Are Amazon Black Friday Sales Better Than Amazon After-Christmas Sales

"Amazon after-Christmas sales are always really good for snapping up deals on anything that's not sold out over the Black Friday period. However, I would question why you might want to wait to shop," says Lindsey Davis. "If you have the budget and the items you want are on offer in Amazon's Black Friday sale, I wouldn't wait in case stock runs out; if however, you have Christmas vouchers to spend, shopping Amazon's after-Christmas sale is a great opportunity to make your money go further."

FAQs

Does Amazon Have An MLK Day Home Sale?

"Amazon does not specifically run a sale on Martin Luther King Day, which in 2025 is on January 20th," says Lucy Searle, Audience Content Director at Livingetc. "However, it does like to drop prices competitively when other retailers have sales on, so if you are shopping a particular item, such as a mattress or sofa, it's always worth comparing and contrasting prices of similar items on Amazon. Just read the reviews carefully if you are unfamiliar with the brand."

Does Amazon Have A Presidents' Day Home Sale?

"Typically, Amazon will run a Presidents' Day sale, with excellent (over 50%) discounts on typical products, such as mattresses, and deals on bedding," says Lindsey Davis. "You will also find great discounts on furniture, kitchen appliances and home tech, such as TVs."

When Is Amazon's Next Prime Day Home Event?

Amazon Prime Big Deal Days ran from 20th through 25th March in 2024, and from October 8th through the 9th of October, so we would expect similar events around the same time in 2025. Amazon Prime Day took place on July 16th and 17th in 2024, so again, expect similar dates for 2025.

Amazon Prime Day discounts are only available to Prime members. You can sign up on Amazon for a free 30 day trial — after that, membership costs $14.99 a month, but includes free and fast shipping, where available, and a membership to Amazon Prime Video's ad-supported tier.

What to Consider When Shopping Amazon Sales

Reviews: How many reviews does the product have? How many are positive? Read reviews and look at the images. Discount 1 and 2-star reviews based on service, rather than the quality of the product — Amazon's retailers have a pretty good reputation for solving problems and offering returns where needed, and these poor reviews often come from trigger-happy buyers who don't wait for a resolution.

Style: When you spot a design you like, click through to the Store. You'll often find products of a similar style, and you can "follow" them to keep an eye out for other designs and new additions — it's a very useful shortcut for finding the most design-forward styles.

Materials: At Livingetc, we like the look for less, but not at the expense of quality. Look for solid materials, whether that's wood or stone, rather than laminated replicas. In textiles, too, fabric listings can help you make a guess at whether something is going to look as expensive in real life as it does on the site.

Discount: How much does it have off? Outside of major sale events, discounts on Amazon can be small, but it pays to be conscious of not buying larger investment pieces only because they have a little money off. It's better to shop with your heart, with a little bit of head, rather than buying the most discounted option, only not to love it once it arrives.

Julia Demer
Style Editor

Formerly covering fashion at L’Officiel USA, style maven Julia Demer brings her love of design to Livingetc’s world of interiors. As the title’s New York-based Style Editor, Julia's work reflects a sharp eye for detail and an innate passion for aesthetics. Her journey began with a strong foundation in design, honing her craft at renowned establishments like The Row and even establishing her own eponymous fashion brand. Julia’s design background is evident in the way she thoughtfully curates shopping edits, always maintaining a focus on emerging trends while preserving timeless sensibilities. For Julia, fashion and interiors go hand in hand, reflecting her lifelong commitment to perfecting the art of style.

With contributions from