Amazon Bedding is My Styling Secret — 9 Finds That Look Expensive (but Actually Aren't)
As well as some of the stylish bedding brands available to buy from Amazon that you likely had no idea you could


Julia Demer
Recent updates
December 20th — we have checked all the stock and updated any relevant prices of the products listed below.
I'd completely understand if you admitted that you'd never considered buying Amazon bedding before. The retailer is often top-of-mind for tech and practical pieces for the home, but trust me, Amazon's extensive range of bedding is something you don't want to sleep on — it's something you want to sleep in.
Now that's not to say it's all good. In fact, there is a lot that's probably quite bad. It's all about knowing which brands to trust, which pieces to purchase, and when the best bedding deals are happening (hint: right now). As Livingetc's style editor, that's where I can help.
Below, I've shared a quick list of the most raved and highly-reviewed brands on the site, and below it, my top product picks to help you build the most expensive-looking bed (that no-one will ever know what actually done on a tight budget).
Bedding Brands to Shop on Amazon
Here’s my quick list of favorite bedding brands on Amazon — all widely loved and highly rated.
- Amazon Basics: Daily bedding essentials with sets starting as low as $14.99
- Bedsure: Design-forward textures and patterns for the whole bed
- Bestouch: Elevated minimalist styles crafted from high-quality materials
- Blissy: Silk pillowcases for prices you'll dream about
- Cozy Earth: Soft bamboo sheets with Oprah and Kris Jenner's approval
- DAPU: For elegant French linen bedding at a fraction of the price
- Mélange Home: For your more traditional Toile de Jouy and floral prints
- Pure Era: Best-selling jersey knit sets, ideal for hot sleepers
- Simple&Opulence: Fan-favorite washed linen with thousands of 5-star reviews
- Vougemarket: Fanciful patterned sheets that feel cottagecore
The Best Amazon Bedding
From style to price, the following reflects the latest and greatest in Amazon bedding. That said, bookmark this page — I’ll be updating it as and when new deals land!
Amazon White Bedding
Bedsure's bedding is beloved, and for good reason. This white duvet cover has been prewashed for ultimate softness, and comes in every size you'd need — from Twin to Oversized King. The zipper closure ensures you comforter doesn't slip out, and it even comes with two pillow shams for styling. Close to 71k reviews have given this set 4.5/5-stars, and that's hard to argue with. Currently on sale, and with free delivery available, all you have to do is check out.
More than 6,000 people have purchased these soft cotton white pillowcases in the past month alone. And with a rating of 4.5/5-stars after almost 31.5k reviews, it's safe to say they've all been sleeping soundly ever since. You can't go wrong with classic hotel-quality crisp white pillowcases (well you can, but not with these). Also available as a king size pillowcase, it's made from 400 thread count-cotton, is OEKO-TEX certified (meaning it's made with no nasties), and is finished with a subtle sheen that makes them look so much more expensive than they are.
A chunky throw to cozy up your bed is an essential during the colder months, and this ivory-colored chenille knit throw from Amélie Home is the perfect way to do it. Reminiscent of cable-knit jumpers, it's oversized (at 50"x60"), won't shed, and remains light and breathable, while adding an extra layer of warmth. Reviews rave about its softness, and quality — especially how it manages to feel "substantial" for such an affordable price.
Amazon Bedding Sets
Cozy Earth is a brand that recently caught my attention thanks to Kris Jenner waxing lyrical about the bamboo sheets on her Instagram stories. Turns out Oprah has also included them in her 'Favorite Things' list in the past, too. They're available on Amazon in range of earthy tones, but my favorite is this unexpected Oat colorway — a soft and cozy neutral that will instantly warm up your bedroom. It comes in Twin to Split King size, and reviews say they "feel like silk" and keep you cozy but cool throughout the night.
Luxlovery describes this comforter as "thick" and "soft" — two extremely appealing adjectives when it comes to bedding, and the reviews add phrases like "soft fabric," "beautiful color" and "lightweight," among others. Concerning color, I like this rich mocha shade best — extremely minimalist — but there are plenty of others to choose from. As an added bonus, two pillowcases are included along with the comforter as well.
Let’s not sleep on Ecocott’s striped duvet. Nearly 9,000 glowing reviews can’t be wrong! With a beige-and-black pinstriped pattern that feels straight out of a Savile Row tailored shirt, this set is perfect for the sartorially inclined. And unlike your favorite blazer, this duvet has a zipper closure — which means no fussing with buttons on laundry day.
Amazon Silk Pillowcase
When I first saw the price of this silk pillowcase, I thought I may have been dreaming. But no, it's currently less than $10 for a mulberry silk pillowcase — which is the best money can buy — and it's available in 27 different colors (including three leopard prints for the maximalists out there). It's machine-washable, features thoughtful details like a hidden zip closure, and can be purchased as either a single pillowcase or in a set.
Blissy has more than earned their name when it comes to the best silk bedding you can buy, and while they may be on the pricier side when it comes to Amazon silk pillowcases (even while on sale), you can trust me when I say the quality is there — I've had Blissy in my bedding rotation for years now. Made with 100% pure mulberry silk, and available in a range of colors — I'm loving the navy blue and gold options — but you can't go wrong with white.
If you're someone who wants all the benefits of sleeping on silk, without it's signature 'silky' look on your bed, this pillowcase could be the perfect compromise, cleverly disguising the fabric with its ornate damask-style print. Style it with blue bedding in similar tones, or make it a statement with all-white bedding. It's got a 4.7/5-star rating after more than 21k reviews, and white it's not currently on sale, it's still a steal at just over $20.
FAQs
Is Amazon bedding good quality?
As with any Amazon purchase, it depends on what exactly you buy. I would never discourage someone from buying Amazon bedding, but I would encourage them to read the reviews and investigate the seller before making a purchase. See what other customers say; does the quality hold up after a wash? Is the color the same as in the pictures? What about the texture? If you're not careful, you could end up with something cheaply made ... but do your research and you'll find a great option, no problem.
I used a $20 Amazon duvet cover for the last 3 years and had no issues with it. It was easy to wash, quick to install, and fit the duvet insert I already owned. I washed it regularly, but I didn't feel as stressed about stains or marks as I would with a more expensive purchase — and sometimes that peace of mind is even more valuable.
What bedding brands are sold on Amazon?
Amazon sells a range of bedding options and brands, all of which differ in price. For something a bit more dependable (or at least well-known), you might be drawn to Tommy Bahama, Eddie Bauer, Nautica, Bedsure, or Laura Ashley. Those options will likely be more expensive. But plenty of lesser-known brands that likely don't sell anywhere but Amazon are also quite popular — names like Jellymoni, Thread Spread, and Tosmo — and are definitely less expensive.
Should I wait until the New Year sales to buy Amazon bedding?
New Year sales aren’t a bad time to buy bedding — after all, new year, new bedding, right? There are always some top-of-the-year deals to be found. But here's the thing: it’s not exactly a key sales period for a reason. You’ll typically find the biggest discounts on Amazon-specific sale days like Prime Day, or the usual suspects like Black Friday and Cyber Monday. That said, it’s still worth a look — and if you’re holding out, aim for early January rather than waiting until the end of the month.
Is Black Friday a good time to buy Amazon bedding?
Black Friday is, without a doubt, a fabulous time to shop. But when it comes to bedding, the question is really: Amazon Prime Day or Black Friday — which offers the better deal?
Black Friday tends to feature more retailers and a wider range of home essentials, including bedding. But are the discounts deeper than those on Prime Day? Not necessarily. In fact, the savings are often comparable. The real edge of Black Friday lies in the broader product selection. So, if that bedding set didn’t go on sale during Prime Big Deal Day, Black Friday could be your best chance. Just don’t expect drastically steeper discounts on items that already dropped in price during Prime Day!
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Emma is the Interiors Editor at Livingetc. She formerly worked on Homes To Love, one of Australia's leading interiors websites, where she wrote for some of the country's top publications including Australian House & Garden and Belle magazine. Before that she was the Content Producer for luxury linen brand, CULTIVER, where she nurtured a true appreciation for filling your home with high-quality and beautiful things. At Livingetc, she spends her days digging into the big design questions — from styling ideas to color palettes, interior trends and home tours. Outside of work hours, Emma can often be found elbow-deep at an antique store, moving her sofa for the 70th time or mentally renovating every room she walks into. Having just moved to London, she's currently starting from scratch when it comes to styling her home, which, while to many may sound daunting, to her, is just an excuse to switch up her style.
- Julia DemerStyle Editor
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