Downright is the Most Luxe Linen Label You’ve Never Heard Of |

A chic bed with a velvet headboard and a bedspread with pillows on top. Bed side tables have been placed on each side on the bed with stylish table lamps

(Image credit: Soho Home)

published 1 February 2025

If you’ve ever wondered what lies behind the elusive walls of Soho House, you’re not alone — it’s the mystery that inspired brands like Soho Home, meant to mimic the modern-day country club's signature style. But forget the moody lighting and creative clientele. The real question is: What are the Soho House sheets?

Turns out, they're Downright. A 50-year-old Brooklyn-based luxury bedding brand you’ve probably never heard of until now.

While Downright does linens of all kinds, its crown jewel is the "Mackenza" comforter — a hypoallergenic goose-down design box-stitched to perfection. It molds to your body heat, wicks away moisture, and, surprisingly, isn’t priced as steeply as its Soho House cache might suggest. Just $484 for a Queen-size, all-weather weight, it's a splurge, sure, but not an outrageous one.

Mackenza WD Comforter

Price: $126 - $646

Available Sizes: Baby Comforter to Oversized King

Available Weights: Summer and All-Weather

Wrapped in breathable cambric cotton, this classic down comforter is filled with heavenly clusters of hand-sewn, wispy-fine white down filaments. Available in standard bedding sizes (including baby!) and two weights — summer (28oz) and all-weather (39oz) — it’s gentle on the skin, responsibly sourced from Europe’s finest mills, and maintains its luxurious fluff through countless washes.

"Luxury linen" is often code for "complicated," but caring for the Mackenza is shockingly simple: wash on a gentle cycle with mild soap and dry with tennis balls (you read that right) to evenly fluff and redistribute the down. The more you know.

Downright is said to set the standard, but luckily, you don’t need a Soho House membership to get a taste. Shop their lineup and sleep like a member — no annual dues required.

Classic Down Alternative Blanket, Full

Price: $60, Was: $172.50

A rare sale on this down-alternative blanket, which manages to be light and cozy all at once. While available in sizes ranging from twin to king, it’s the full size that’s on clearance — and the discount is pretty major. A perfect entry point for anyone hesitant about diving into the brand.

Vilanova Duvet

Price: $194 - $281

Available Sizes: Twin to Oversized King

Silky smooth in 100% cotton sateen and accented by nautical blue braided embroidery, this 400-thread-count duvet is timeless as ever. Complete the bedding set with matching pillow shams and sheets, or explore five equally tasteful colorways for a quintessentially classic look.

Centera WD Pillow, Standard

Price: $146

Shop for pillows the way you’d look for qualities in a partner: firm, supportive, and worth the splurge. This one fits the bill, blending Firmasoft white down with feathers for a subtle spring-back.

Lustrous like silk, softer than cashmere, and rarer than both, Sea Island cotton bedding is the ultimate luxury.

Formerly covering fashion at L’Officiel USA, style maven Julia Demer brings her love of design to Livingetc’s world of interiors. As the title’s New York-based Style Editor, Julia's work reflects a sharp eye for detail and an innate passion for aesthetics. Her journey began with a strong foundation in design, honing her craft at renowned establishments like The Row and even establishing her own eponymous fashion brand. Julia’s design background is evident in the way she thoughtfully curates shopping edits, always maintaining a focus on emerging trends while preserving timeless sensibilities. For Julia, fashion and interiors go hand in hand, reflecting her lifelong commitment to perfecting the art of style.

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